New jerseys, new era—Gilas Pilipinas is back in stripes, and the whole league’s watching.
On July 10, Adidas and the Samahang Basketbol ng Pilipinas (SBP) unveiled the official uniforms for Gilas Pilipinas, marking the brand’s return to the national team after more than two decades.
The sleek kits—featuring regal Maastricht blue, the Philippine flag’s iconic sun, and the three-stripe detailing in brick red—aren’t just for show. They’re a statement: Filipino basketball is leveling up.
Gilas Women will debut the new look at the 2025 FIBA Women’s Asia Cup in Shenzhen this July, followed by the Men’s team at the FIBA Asia Cup in Jeddah this August, and the Youth squads in Mongolia by September.
Even eGilas and 3×3 teams are in on the action. Adidas went all-in for this Olympic cycle, and fans get their chance to join the hype when the first jerseys hit stores on July 26—just in time for Gilas Men’s home game vs. the Macau Black Bears.
New threads, Same fight: GILAS suits up for battle
It’s not just branding—it’s performance. The new kits are built with Adidas’ AEROREADY moisture-wicking tech and eco-friendly materials, all while keeping things crisp and breathable for high-stakes play.
SBP President Al Panlilio said it best: “We hope this partnership inspires future generations of players and fans alike.”
Among the stars seen sporting the fresh kits were Gilas mainstays Dwight Ramos, Chris Newsome, Ange Kouame, Kevin Quiambao, Jamie Malonzo, Japeth Aguilar, and AJ Edu—bringing both hype and heavyweight presence to the Adidas launch. Their appearance in the official campaign signals that this is a full-court press to elevate national pride ahead of the FIBA Asia Cups.
Even the customization game is strong. Fans can get their own jersey tailored with their name or favorite player’s digits, complete with a limited-edition fan pack. It’s more than merch—it’s a culture play.
Time to rethink the playbook for PBA?
With Gilas setting the tone, it’s hard not to wonder: will the PBA follow suit?
For years, the league’s uniforms have played it safe, with inconsistent branding and missed design opportunities. But now that the national team’s jerseys are making headlines—and selling at P3,900 a pop—there’s pressure to step up.
Because when national pride and elite gear collide, the ripple effect is real. The Gilas-Adidas linkup isn’t just a style win—it might be the spark that changes how Filipino basketball suits up for good.
