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Home Sports Basketball

Boston Celtics Sold for $6.1 Billion—The Biggest Deal in North American Sports History

John Russel Laggui by John Russel Laggui
March 28, 2025
in Basketball, Markets, Sports
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Hold onto your seats, because the Boston Celtics just set an unbelievable record with a jaw-dropping $6.1 billion sale, making it the most expensive sports franchise sale in North American history.

This colossal deal surpasses the previous record set by the Washington Commanders, who sold for $6.05 billion back in 2023.

Bill Chisholm and the New Celtics Dynasty

Meet Bill Chisholm, the man behind this game-changing acquisition. Chisholm, the private equity mogul and co-founder of Symphony Technology Group, is the head of the consortium that’s purchasing the Celtics.

The deal is a two-phase transaction, with Chisholm’s group purchasing a 51% stake in the legendary team, allowing the current owners to hold onto their shares until 2028.

With Chisholm at the helm, the Celtics are about to enter a new era, one that could reshape the future of the NBA. The stakes have never been higher for one of the most storied franchises in basketball history.

A Milestone for North American Sports

The Celtics’ $6.1 billion sale isn’t just a milestone for basketball—it’s a game-changer for sports franchises in North America.

The deal highlights how the value of sports teams continues to skyrocket, attracting major investors from all corners of the world.

With this deal, the Celtics have officially set the gold standard for franchise valuation, and the industry is buzzing with what this could mean for other teams in the future.

Expect higher bids, record-breaking prices, and a major shift in how we look at sports ownership in the coming years. If the Celtics are worth $6.1 billion, how much could other iconic franchises like the Lakers, Knicks, or Warriors fetch?

What’s Next for the Celtics?

So, what does this mean for the Celtics and their star players, like Jayson Tatum, Jaylen Brown, and Kristaps Porziņģis?

The new ownership brings with it an opportunity for increased investment, new strategies, and a fresh outlook on the team’s future success.

But it’s not just about what happens on the court.

The Celtics’ new owners will have to step up to the business side—the global marketing, partnerships, and sponsorships that will continue to boost the brand of this already iconic team. It’s all part of creating the next level of Celtics greatness.

The Impact on the NBA and Beyond

With this blockbuster deal, Bill Chisholm has proven that the NBA is a valuable asset—one that continues to draw in huge investments.

The ripple effect from this sale could influence how other sports teams are valued and how owners and investors approach the business side of things moving forward.

The Celtics have always been one of the NBA’s most successful franchises.

With new ownership and a record-breaking price tag, this sale could signal the beginning of a new golden age for both the team and the league.

Tags: $6.1 BillionbasketballBoston CelticsNBA
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John Russel Laggui

John Russel Laggui

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