Who hasn’t tapped ‘like’ on a mouth-watering food video? But what makes Filipino food trends especially irresistible on TikTok this year?
In 2024, the answer lies in the vibrant blend of traditional Filipino flavors with creative, modern twists that have captivated a global audience.
These culinary trends have done more than just trend—they’ve sparked a movement, reshaping how Filipino cuisine is viewed worldwide.
Each dish tells a story of cultural pride, innovative spirit, and a deep-rooted love for food that resonates across continents.
As these dishes sizzle on your screen, they offer a taste of the Philippines’ dynamic and evolving food scene, showcasing the rich culinary heritage and the bold future it promises.
Ube Cheese Pandesal
The Ube Cheese Pandesal is where traditional meets trendy.
This delightful pastry combines the sweet, earthy flavor of ube with the creamy, salty kick of cheese, all wrapped up in a soft, fluffy bun.
Its striking purple color and irresistible taste made it a breakfast hero and a social media superstar, with countless TikTok users baking, sharing, and devouring this modern twist on the classic pandesal.
DIY Samgyupsal
Transform your dining table into a Korean BBQ spot with a Filipino twist! DIY Samgyupsal has taken over TikTok, inspiring food lovers to grill their own array of local meats accompanied by traditional Filipino side dishes like tangy atchara and a variety of savory sauces.
This culinary trend isn’t just about eating; it’s about bringing people together, creating a feast that’s as fun to make as it is to eat.
Calamansi Pie
Imagine the classic American key lime pie, but with a Filipino twist—enter Calamansi Pie.
This dessert uses the distinctly tart calamansi fruit to create a refreshing, vibrant twist on the traditional pie.
It’s a simple, elegant treat that bursts with the citrusy zing of calamansi, making it a perfect palate cleanser or a sweet end to any meal.
Its ease of preparation and delightful flavor profile made it a favorite among home bakers and professional chefs on TikTok.
Cheesy Embutido Balls
Crafted by the culinary sensation Abi Marquez, who entertains over 1.5 million followers on TikTok, Cheesy Embutido Balls are a creative spin on the traditional Filipino meatloaf.
Abi adds a gooey cheese core to the seasoned meat mixture, creating a snack that’s both satisfying and surprising.
These cheesy delights became a sensation for their perfect blend of familiar flavors and innovative execution, proving that comfort food can still surprise us.
Sizzling Bulalo
Elevating a beloved Filipino comfort dish, Ninong Ry’s Sizzling Bulalo Steak has set TikTok aflame. Combining the rich, hearty flavors of traditional bulalo with the theatrical sizzle of a hot plate, this dish is as much a feast for the eyes as it is for the palate.
Ninong Ry didn’t stop at just Sizzling Bulalo; he also dared to whip up Sizzling Bulalot, incorporating balut—a famed Filipino delicacy known for its rich flavors and unique texture.
This adventurous twist marries the succulent comfort of bulalo with the bold, traditional essence of balut, showcasing an innovative fusion that’s both a culinary spectacle and a nod to Filipino gastronomic bravery.
Ninong Ry, a TikTok veteran with nearly 3 million followers, serves up this dish with a side of his trademark humor and culinary expertise, making it a must-try for anyone craving a taste of Filipino innovation.
What about you—have any of these Filipino food trends made it to your TikTok favorites? Share with PGMN your top picks and let’s keep the culinary conversation sizzling! Join the conversation on our Instagram and Facebook accounts now!